PLANS & PRICING
CHOOSE YOUR
TIER
Free forever for challengers. Pro and Elite unlock the ability to create, compete, and dominate. No hidden fees — just fitness.
ALWAYS FREE
FREE
Jump in. Accept challenges. Get started.
£0
£0
£0
FOREVER FREE
WHAT'S INCLUDED
Accept challenges
Participate in challenges
View challenge results
Add rivals
Max 3 rivals
Last 10 challenges in history
Create challenges
All 4 challenge types
League participation
Global leaderboard
Advanced stats
Rival groups
⚡ MOST POPULAR
PRO · GOLD TIER
PRO
Create. Compete. Lead the league.
£
3.99
£
2.50
£
49.99
/ MONTH
/ MONTH · BILLED £29.99 ANNUALLY SAVE 37%
ONE-OFF PAYMENT
EVERYTHING IN FREE, PLUS
Create challenges
All 4 challenge types
Unlimited rivals
Full challenge history
League participation
Global leaderboard
Advanced stats
Rival groups
AX Core discount code (£2.99)
Elite badge
Priority matchmaking
All-time leaderboard
Early feature access
Elite violet UI
👑 ELITE
ELITE · VIOLET TIER
ELITE
Everything. For the serious competitor.
£
6.99
£
4.17
£
79.99
/ MONTH
/ MONTH · BILLED £49.99 ANNUALLY SAVE 40%
ONE-OFF PAYMENT
EVERYTHING IN PRO, PLUS
Elite badge
Priority matchmaking
All-time leaderboard
Early feature access
Elite violet UI tint
Create challenges
All 4 challenge types
Unlimited rivals
Full challenge history
League participation
Global leaderboard
Advanced stats & rival groups
AX Core discount code (£2.99)
AX CORE SUBSCRIBER DISCOUNT
Active Pro or Elite subscribers receive a unique discount code via push notification the moment their subscription activates.
Code format: AXR-XXXX-XXXXXX · Single-use · Delivered automatically within 2 seconds.
£5.99 STANDARD
£2.99
AX CORE PRO
GYM PARTNERS
POWER YOUR GYM
AX Rivals for gyms delivers a live TV leaderboard, coach input screens, and full admin dashboard. Billed direct — no App Store cut. First targets: Raise The Bar and MK Healthhub.
£99–£199
/ MONTH · INVOICE ONLY
ENQUIRE NOW →
Live TV Leaderboard
axrivals.app/leaderboard/[gym_id] — real-time, full-screen
Coach Input Screen
Session name, cap, reps, athlete list — in-app management
Admin Dashboard
Full gym management portal with analytics and member data
gym_partner_pro Entitlement
Granted instantly via Edge Function on payment confirmation
FREQUENTLY ASKED
GOT QUESTIONS?
CAN I SWITCH BETWEEN TIERS?
Yes. You can upgrade or downgrade at any time. Changes take effect at the next billing cycle. Lifetime purchases are permanent.
WHAT HAPPENS IF I CANCEL PRO OR ELITE?
You revert to the Free tier at the end of your current billing period. Your challenge history and rivals are preserved — you just lose the ability to create new challenges.
IS THERE A FREE TRIAL?
Pro Monthly includes a 7-day free trial. You won't be charged until the trial ends, and you can cancel at any time before then.
HOW DOES THE AX CORE DISCOUNT WORK?
When your Pro or Elite subscription activates, a unique code (format: AXR-XXXX-XXXXXX) is automatically delivered via push notification within 2 seconds. Enter it at the AX Core checkout to unlock the £2.99 member price. Codes are single-use and tied to your account.
DO FREE USERS NEED TO PAY TO ACCEPT A CHALLENGE?
No. Free users can always accept, participate in, and view results of any challenge sent to them. You only need Pro or Elite to create challenges yourself.